“A dream, a passion, a vision.” That is how Daniel Brian Ferreira describes his work and Integrité Salon, which he opened two months ago.

“I am very fortunate to be in a place in life to see my dreams materialize,” Ferreira said, noting his six amazing stylists and apprentice have become his family.

Originally from Northern California, Ferreira has lived in San Diego for five years. “I enjoy every day I get to wake up in this amazing city,” the new San Diego salon owner said. Ferreira said hair has been his passion for some time and he believes it shows in his salon – and in his many satisfied customers.

“My staff is committed to the integrity of service and hair care clients that deserve and have come to expect,” he said.

Integrité Salon features Schwarzkopf Professional hair products and color for superior results. Additionally, the salon offers monthly promotional specials featuring Bonacure Hairtherapy by Schwarzkopf. Ferreira encourages customers to call the salon to inquire about monthly specials.

The salon owner said he also has a passion for the outdoors and along with his staff will be organizing run and walkathons to raise money for local and national charities. “We will feature upcoming events on our Web site for those who would like to join us at the local events,” he said.